Growth strategy
Positioning, pricing, and market entry for businesses ready to scale.
Every element on this page was built with a plain English request to Neo.
No code. No developer. Just describe what you want — Neo builds it, you approve it, it's live.
01
Hero section
Layout
Northfield Advisory
Strategic clarity for ambitious businesses.
Independent advisory for founders navigating growth, operations, and exits.
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Add a bold hero section. Headline: "Strategic clarity for ambitious businesses." Subheadline: "Independent advisory for founders navigating growth, operations, and exits." Add two buttons: "Book a strategy call" (primary) and "See how we work →" (text link).
02
Services grid
Layout
Operations review
Systems, process design, and hiring for companies past $1M revenue.
Exit planning
Preparing owners and operators for acquisition or leadership transition.
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Create a 3-column services section. Cards: "Growth strategy — Positioning, pricing, and market entry for businesses ready to scale.", "Operations review — Systems, process design, and hiring for companies past $1M revenue.", "Exit planning — Preparing owners and operators for acquisition or leadership transition." Give each card a simple icon.
03
Stats row
Content
47
Clients served
2 wk
Average delivery
$0
Developer invoices since launch
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Add a stats strip with three numbers: "47 clients served", "2 week average delivery", and "$0 developer invoices since launch". Make the numbers large and in mint.
04
Testimonial
Social proof
I updated my entire team page and added three new services in the same afternoon. My web developer used to charge me $300 for that.
Dr. Sarah Cheng
Dentist · Toronto, ON
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Add a testimonial from Dr. Sarah Cheng, a Toronto dentist. Quote: "I updated my entire team page and added three new services in the same afternoon. My web developer used to charge me $300 for that." Include her name, title, and a star rating.
05
Announcement banner
Global
↓ The live banner is also visible at the top of this page
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Add a dismissible announcement banner at the top of the page: "Now accepting Q3 migrations — limited availability. Book a scoping call →"
06
FAQ section
Content
How long does a typical change take to go live?
Most changes are live within minutes of approval. Bigger ones — new pages, full layout updates, multi-section rewrites — usually go live the same day. You always get a preview link first, and nothing publishes until you tap approve.
Can I undo a change after it's approved?
Yes. Every change is tracked in your site's history. If you want to roll something back — even a week later — just ask Neo to revert it, or restore from a previous version. Nothing is ever lost.
What if I want to add a new page?
Describe what you want and Neo will draft it. It generates a preview at the URL you specify, you review the content and design, and approve it when ready. No template selection. No page builder. Just describe and approve.
What happens if I cancel Neo after year one?
Your site stays live and yours, exactly as it is. You own the code, the content, and the domain. Cancelling Neo just means you stop getting site updates — everything that's already published continues to run. Re-subscribe any time if you change your mind.
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Add a FAQ section with these 4 questions: "How long does a typical change take to go live?" "Can I undo a change after it's approved?" "What if I want to add a new page?" "What happens if I cancel Neo after year one?" Write honest, direct answers for each.
07
Blog post listing
Content
How I updated my service prices without calling my web developer
Read more →What to do when your WordPress site gets hacked
Read more →Five things I changed on my website in the first month after migration
Read more →
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Add a blog section showing our 3 most recent posts. Post titles: "How I updated my service prices without calling my web developer", "What to do when your WordPress site gets hacked", "Five things I changed on my website in the first month after migration". Include published dates and a "Read more →" link for each.
08
Pricing
Conversion
Year one
First 12 months
Free
Included with every migration
$99 / month from month 13
Completely optional. Your site stays live and yours whether you subscribe or not.
No contracts. No lock-in. Cancel any time and keep everything that's already published.
›
Add a simple pricing section. Neo is included free for the first 12 months after your migration. From month 13 it's $99/month, completely optional. Your site stays live and yours whether you subscribe or not. Show one pricing card with these details clearly.
09
Contact section
Content
Get in touch
We respond to all enquiries within one business day.
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Add a contact section with: our email hello@northfieldadvisory.ca, office in Toronto, Ontario, and a note that we respond to all enquiries within one business day. No contact form — just the details.
10
Feature list
Content
The things that change most on a small business website.
- Phone number
- Office hours
- Service descriptions
- Team bios
- Testimonials
- Prices
- Blog posts
- Upcoming events
- Contact email
- CTA buttons
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Add a bullet list of 10 things clients update most often with Neo: phone number, office hours, service descriptions, team bios, testimonials, prices, blog posts, upcoming events, contact email, and CTA buttons. Introduce it with: "The things that change most on a small business website."
11
Navigation update
Global
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Add "Neo showcase →" to the main navigation, linking to demo.pressfixer.com. Put it between "Blog" and "Book a demo". Make it open in a new tab.
12
New page creation
Structure
northfieldadvisory.ca
/case-studies/
New page
Client results
How businesses we've worked with have grown after their migration.
First case studies publishing Q3 2026
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Create a new page at /case-studies/ with a heading "Client results", a subheading "How businesses we've worked with have grown after their migration", and a note that the first case studies will be published in Q3 2026.
All 12 prompts used to build this page.
Every element above was created or updated using one of these requests to Neo.
- 01Hero sectionAdd a bold hero section. Headline: "Strategic clarity for ambitious businesses." Subheadline: "Independent advisory for founders navigating growth, operations, and exits." Add two buttons: "Book a strategy call" (primary) and "See how we work →" (text link).
- 02Services gridCreate a 3-column services section. Cards: "Growth strategy — Positioning, pricing, and market entry for businesses ready to scale.", "Operations review — Systems, process design, and hiring for companies past $1M revenue.", "Exit planning — Preparing owners and operators for acquisition or leadership transition." Give each card a simple icon.
- 03Stats rowAdd a stats strip with three numbers: "47 clients served", "2 week average delivery", and "$0 developer invoices since launch". Make the numbers large and in mint.
- 04TestimonialAdd a testimonial from Dr. Sarah Cheng, a Toronto dentist. Quote: "I updated my entire team page and added three new services in the same afternoon. My web developer used to charge me $300 for that." Include her name, title, and a star rating.
- 05Announcement bannerAdd a dismissible announcement banner at the top of the page: "Now accepting Q3 migrations — limited availability. Book a scoping call →"
- 06FAQ sectionAdd a FAQ section with these 4 questions: "How long does a typical change take to go live?" "Can I undo a change after it's approved?" "What if I want to add a new page?" "What happens if I cancel Neo after year one?" Write honest, direct answers for each.
- 07Blog post listingAdd a blog section showing our 3 most recent posts. Post titles: "How I updated my service prices without calling my web developer", "What to do when your WordPress site gets hacked", "Five things I changed on my website in the first month after migration". Include published dates and a "Read more →" link for each.
- 08PricingAdd a simple pricing section. Neo is included free for the first 12 months after your migration. From month 13 it's $99/month, completely optional. Your site stays live and yours whether you subscribe or not. Show one pricing card with these details clearly.
- 09Contact sectionAdd a contact section with: our email hello@northfieldadvisory.ca, office in Toronto, Ontario, and a note that we respond to all enquiries within one business day. No contact form — just the details.
- 10Feature listAdd a bullet list of 10 things clients update most often with Neo: phone number, office hours, service descriptions, team bios, testimonials, prices, blog posts, upcoming events, contact email, and CTA buttons. Introduce it with: "The things that change most on a small business website."
- 11Navigation updateAdd "Neo showcase →" to the main navigation, linking to demo.pressfixer.com. Put it between "Blog" and "Book a demo". Make it open in a new tab.
- 12New page creationCreate a new page at /case-studies/ with a heading "Client results", a subheading "How businesses we've worked with have grown after their migration", and a note that the first case studies will be published in Q3 2026.
Recent changes via Neo
10 changes
- Apr 09, 2026Added Q3 migrations announcement bannerBanner
- Apr 08, 2026Updated services grid copy on Operations Review cardContent
- Apr 07, 2026Published new blog post on WordPress hacksBlog
- Apr 06, 2026Replaced testimonial with Dr. Sarah Cheng quoteTestimonial
- Apr 05, 2026Added new FAQ entry on cancellation policyFAQ
- Apr 04, 2026Adjusted pricing card to clarify month-13 pricingPricing
- Apr 03, 2026Added "47 clients served" to stats rowStats
- Apr 02, 2026Updated office address in contact sectionContact
- Apr 01, 2026Added Neo showcase link to main navigationNavigation
- Mar 30, 2026Published case-studies stub pageNew page